Our Story

Everything from who we are, what we stand for, and how we aim to create little moments of happiness in your day.

Angela and Jacob in a field. They look like they're having a very nice time.

Our Little Story

With so much to explore, it can be hard to know where to start. Here you can find everything from our humble beginnings, how we responsibly use our precious farmland, and how we show up to support our communities.

Our Journey

Ever since the beginning with Angela and her father, everything we’ve done has been built around family. Follow the story of how we started from two shovels, a rented one-acre plot, and a dream, to where we are today.


Our Purpose and Values

We live by a set of deeply held core values, and they drive every decision we make. See the guiding principles we structure our business around—family, integrity, reliability, respect, and humility.


All the Little Things We Do

Everything we do from field to plate to bring you the highest quality little potato possible. Discover more about our planning, planting, growing, harvesting, and storing practices that we create in partnership with our farmers and variety development team.


Little Moments of Happiness

Need a break? Take a breather, bring a little moment of happiness to your day, and watch some relaxing videos, print out some coloring pages, or learn some fun facts from the field.


Sustainability Initiatives

Sustainability is one of our core beliefs, and we reflect it in so many of our processes. Discover more about how sustainability starts in the field, and what we do at every stage to use our precious farmland and natural resources responsibly.


Purposeful Potatoes

Whether it’s the family down the street or the family around the world, showing up to support our communities is crucial to us.